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Programmes >
Seminars
> Global Business
Seminar in Global Business
28/29th March, 2009
 By
the end of the course, participants will have gained an understanding
of why the world’s economies differ
and how the economics and politics of international trade affect the
fundamental strategies of global businesses.
In addition, the course facilitates participants in understanding the
implications of international business for their
organization’s strategy and structure. Thus, the focus is on
the affects of international economic relations on a firm’s
varying functions.
Both long-term established economic theories (e.g. comparative
advantage, Vernon’s product life cycle theory)
and newer theories (e.g. the new trade theory, Michael Porter’s theory
of the competitive advantage of nations) will
be covered. The course is suited for managers (at all levels) and
business owners who are operating in an
international or global context.
Content
- Introduction to
Globalization
- Ethics of Globalization
- Trade Theory
- The Political Environment
of Trade
- Regional Economic
Integration
- Global Trade Blocks
- Global Institutions
- Managing Trading
Relationships
Cost: €450 per participant (€ 420
if taken as part of the Mini-MBA programme)
Discounted price of € 220 for the first seminar course taken at GBCM (to
avail of this offer more than one course must be booked at time of first
registration)
If you would like to join us for
this seminar, please complete and fax the
application form on the right hand. For further details contact us at info@globe-college.com
or (089) 59990845.
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